Moderator May 26th, 2008

If we had but one piece of advice for businesses that want to show up prominently in the major search engines, it would be to first create great web sites. By ‘great’ we mean quality content, on-theme, well-written, and a sufficient quantity of it. Then keeping the content coming, improving, augmenting over time.

Blogs are a great way to add content to your site on a regular basis. How about a blog a day? Too much? Well then a blog a week might be part of your organization’s internet marketing plan.

To do this intelligently and strategically, you’ll benefit from some keyword research. Use keyword research to guide the selection of topics to write about. If you’re a dentist and the phrase ‘cosmetic dentistry’ ranks high among keyword searches … write something about cosmetic dentistry.

This is a step you can undertake today … getting a blog setup that is. Do the keyword research (or hire someone to do it), then write (and write, and write, and write some more). Call us if you need help.

Affinity Track Internet Promotion

357 S. McCaslin Blvd.

Louisville, CO  80027

(303) 404-8699

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Moderator May 21st, 2008

Or is it, our blog is our web site? I don’t know. In any case, we’ve bypassed the more conventional static web site approach entirely to take advantage of the power and flexibility of blogs. It may make for a lot of reading. But we’ll try to make it of substance. And if not of substance, or informative, maybe ‘entertaining’? Why not? You have to have fun with your work to stay sane.

We’ll be adding content to this site/blog almost daily. It’s fast and easy to do with a blog structure. And search engines ‘love’ blogs. In our experience it’s not unusual for a blog posting to be indexed by Google within minutes of its posting. So we practice what we preach to our clients. One of the things we ‘preach’ is to take a good look at blogging as a way to improve your company’s search engine presence.

If a blog sounds like it might be an interesting option for your organization … well, let’s chat!

Affinity Track Internet Promotion

357 S. McCaslin Blvd.

Louisville, CO  80027

(303) 404-8699

• Business Blogs
• Comments(0)